The issue of "AI & Leadership" will launch the new festival. Sebastian Horn, Director of AI at Zeitverlag, will discuss AI for managers. Events on the second festival day will turn to "AI & Work" for young professionals, new leaders and strategy developers who want to integrate AI into their everyday work. Talks on the third day, entitled "AI & Business", will highlight how AI is changing the industry's business model and what new business models it can help create. "AI & Creativity" will target creative professionals in agencies, communications departments and freelancers. Then on Friday, AI's revolutionary potential for the content industry will take centre stage on "AI & Content Friday". The event is funded by the Ministry of Culture and Media and the European Regional Development Fund (ERDF).
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